Stand Topper
Stand Topper is a custom-printed cardboard display stand with additional advertising space in the upper section. It helps organise product presentation and increases the visibility of a brand, promotion or special offer at points of sale, in showrooms and during marketing campaigns. Available variants differ in dimensions, cardboard type, weight and maximum shelf load.
Basic information
- Available dimensions: 41.50 x 28.50 x 131 cm; 41.2 x 26 x 131 cm; 60 x 40 x 126.50 cm; 60 x 40 x 139.40 cm; 61 x 41 x 145 cm; 60 x 42 x 150 cm
- Material depending on the variant: B-flute or EB cardboard
- Printing technology: UV
- Maximum shelf load depending on the variant: from approx. 3 kg to approx. 15 kg
- Weight depending on the variant: from approx. 1.5 kg to approx. 7.0 kg
Important information
Custom printing allows the stand to be matched to the visual identity of a brand, campaign or promoted product range. Before choosing a model, check its dimensions and permitted shelf load.
Stand Topper – custom-printed cardboard display stand
Stand Topper is a functional display stand designed for presenting products and communicating advertising messages in retail and promotional spaces. The shelves help organise the product range, while the topper provides additional space for a logo, slogan, campaign name, promotional information or product message.
The product is available in several variants that differ in format, material, weight and maximum shelf load. The smaller models are made from B-flute cardboard, while the larger ones are made from EB cardboard. All variants use UV printing and can be customised according to the brand's graphic design.
Available Stand Topper variants
- 41.50 x 28.50 x 131 cm – B-flute cardboard, shelf load approx. 3 kg, weight approx. 1.5 kg,
- 41.2 x 26 x 131 cm – B-flute cardboard, shelf load 6–7 kg, weight approx. 4.6 kg,
- 60 x 40 x 126.50 cm – EB cardboard, shelf load approx. 15 kg, weight approx. 6.0 kg,
- 60 x 40 x 139.40 cm – EB cardboard, shelf load approx. 15 kg, weight approx. 7.0 kg,
- 61 x 41 x 145 cm – EB cardboard, shelf load approx. 6 kg, weight approx. 7.0 kg,
- 60 x 42 x 150 cm – EB cardboard, shelf load approx. 6 kg, weight approx. 6.0 kg.
Product display combined with advertising communication
The stand makes it possible to display products and communicate marketing information at the same time. The topper increases the visibility of the structure and can be used to highlight a new product, bestseller, limited offer, special price or seasonal campaign. Custom graphics can include brand colours, logos, advertising slogans, product photos and offer information.
A solution suited to different displays
Variants with different dimensions and permitted shelf loads allow the display stand to be matched to the type of product range and available space. Depending on the selected model, the maximum load per shelf ranges from approx. 3 kg to approx. 15 kg. When preparing the display, consider the total weight of the products and the capacity of the specific variant.
Support for sales and promotional activities
Stand Topper works well for permanent product presentation, product launches, limited-time promotions and seasonal campaigns. Depending on the variant, the structure weighs from approx. 1.5 kg to approx. 7.0 kg, making it easier to position the display and move it to another location in a shop, showroom or promotional stand.
Artwork tailored to the structure
The artwork should be prepared according to the template and specification for the selected variant. Cut and fold lines, bleed and safe areas must be taken into account to ensure that the graphics are positioned correctly and that important text and visual identity elements remain legible after the stand has been cut and assembled.
Applications of the Stand Topper display stand
Stand Topper is designed for product display and marketing communication at points of sale and in promotional spaces. It can support both short-term campaigns and the permanent presentation of a selected product range.
Where can the display stand be used?
- in retail shops, supermarkets and retail chains,
- in grocery stores and convenience outlets,
- in drugstores, pharmacies and specialist shops,
- in branded stores, showrooms and service points,
- at retail islands and promotional stands,
- at shop entrances, in checkout areas, next to shelves and in promotional aisles,
- at trade fairs, events, product presentations and sampling campaigns.
What activities is it suitable for?
- presenting permanent ranges and seasonal products,
- highlighting new products, bestsellers and limited offers,
- promoting sales sets, special bundles and promotional prices,
- supporting impulse sales,
- organising a selected product category,
- building a consistent visual brand identity at the point of sale,
- running product, promotional and brand image campaigns.
Industries and types of product range
The stand can be used in industries including FMCG, food, cosmetics, pharmaceuticals, pet products, electronics, stationery, household chemicals, children's products and seasonal accessories. The type and number of displayed products should always be matched to the dimensions and maximum shelf load of the selected variant.
The role of the topper
The upper section of the stand increases the communication area without taking up additional floor space. It can feature a logo, campaign name, advertising slogan or information that directs the customer's attention to a specific product, promotion or special offer.
Print file preparation
Prepare your print file according to the current file preparation specification to achieve a clean, readable and professional final result. When creating the artwork, pay attention to the proportions of the design, the placement of key elements and their visibility on the finished product.
You can find the detailed guidelines here: print file preparation specification. For this product, the artwork should also be prepared according to the template, which helps position the design correctly within the print format and layout.
Before sending the file, check the dimensions, layout, readability of text and logos, and the placement of important elements in relation to the template. A properly prepared file helps streamline production and supports a professional final result.
FAQ – Stand Topper
1. How do the Stand Topper variants differ?
The variants differ in dimensions, cardboard type, structure weight and maximum shelf load. Models made from B-flute or EB cardboard are available, and the permitted load per shelf ranges from approx. 3 kg to approx. 15 kg, depending on the variant.
2. What printing technology is used?
UV printing is used for all variants, making it possible to create visually appealing and striking graphics tailored to the brand, product or campaign.
3. Can the stand be ordered with custom graphics?
Yes, Stand Topper is designed for customisation. The artwork can include brand colours, a logo, advertising slogans, product photos and information about a promotion or offer.
4. What is the maximum shelf load?
The load depends on the selected variant and is approx. 3 kg, 6–7 kg, approx. 6 kg or approx. 15 kg per shelf. Before choosing a model, check its specifications and match the weight of the displayed product range accordingly.
5. What is the topper used for?
The topper provides additional space for a logo, promotional slogan, campaign name, product information or offer-related message. It increases the visibility of the stand and strengthens marketing communication at the point of sale.
6. How should the artwork be prepared?
The artwork should be prepared according to the template and specification for the selected variant. Cut and fold lines, bleed and safe areas must be taken into account. Important text and graphic elements should not be placed too close to edges, cut lines or crease lines.
7. Why is the template important?
The template shows the layout of the structural elements as well as the cut and fold lines. Preparing the graphics based on the template helps position the artwork correctly across the entire stand and reduces the risk of errors after cutting and assembly.
8. Is Stand Topper suitable only for permanent in-store displays?
No. It can be used for both permanent product presentation and seasonal promotions, launches, trade fairs, events, sampling campaigns and other temporary sales and marketing activities.
9. What products can be displayed on the stand?
The stand can be used to present light and medium-weight products, promotional materials and sales sets. Product selection must take into account the maximum shelf load specified for the selected variant.
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