Banners – custom printed advertising banners
Custom printed banners are a practical format for large-scale brand visibility, promotional messaging and product communication. They give marketing teams, retailers, event organisers and B2B buyers a flexible advertising surface that can be adapted to many locations, from shop interiors and POS areas to outdoor fences, building façades, scaffolding and sports venues.
In this category you can order banners prepared from your own artwork and selected to match the intended use. Available material options include frontlit, mesh, blockout, backlight and Airtex Greyback, with finishing such as cutting to size, welded edges and eyelets depending on the product configuration. This makes it easier to plan both the graphic impact and the practical installation method.
Why choose these products?
- Large display area for clear promotional messages, branding, campaign graphics and directional communication.
- Suitable for many business environments, including retail, events, trade fairs, sports facilities and outdoor advertising locations.
- Choice of banner materials for different display conditions, such as standard exposure, windier locations, illuminated applications or reduced light show-through.
- Useful for short-term campaigns, seasonal promotions and longer-lasting installations when the material and mounting method are selected correctly.
- Finishing options such as eyelets and welded edges support common mounting methods on fences, frames, railings and structures.
- Online ordering with uploaded artwork helps streamline repeat campaigns, local promotions and brand exposure projects.
How to choose the right solution?
Start with the place of installation and the viewing conditions. Frontlit is a universal choice for many indoor and outdoor banner applications. Mesh is often selected for large outdoor surfaces or wind-exposed places where airflow is important. Blockout is useful when reduced light show-through is needed or when the banner is intended for double-sided communication. Backlight is designed for illuminated frames and lightboxes, while Airtex Greyback can be considered for lightweight display applications with controlled light transmission.
Also plan how the banner will be mounted. A banner installed in a closed frame or on a flat surface may only need to be cut to size, while outdoor display on a fence or structure often requires eyelets and, where appropriate, welded edges. Consider wind exposure, tension points and the available fixing points before choosing the finishing option.
Applications
Advertising banners work well for retail promotions, store openings, seasonal campaigns, product launches, trade fair stands, event branding, POS communication and temporary wayfinding. They can be used to make offers visible from a distance, cover larger surfaces or create a consistent branded background for commercial spaces.
Outdoors, banners are commonly used on building façades, fences, scaffolding, railings and sports facilities. Indoors, they support product presentation, sales campaigns, exhibition layouts and corporate communication where a large printed surface is needed without complex display construction.
Ordering process
- Select the banner product that matches your application, including material, size and available finishing options.
- Prepare your artwork according to the file requirements, paying attention to bleed, safe margins and legible text.
- Upload your print file during the online order and check that the selected specification matches the planned installation.
- Place the order online; the banner will be produced according to the chosen configuration and supplied artwork.
FAQ – frequently asked questions
- Which banner material should I choose for outdoor advertising?
- For many standard outdoor uses, frontlit is the most universal option. For wind-exposed or very large installations, mesh may be more suitable because it allows airflow through the surface.
- Can I order a banner for an illuminated display?
- Yes, backlight material is intended for illuminated frames and lightboxes where the graphic needs to work with light from behind.
- What is blockout banner material used for?
- Blockout is chosen when you want to reduce light show-through or when the graphic is intended to be printed for double-sided communication, depending on the selected product option.
- Do I need eyelets and welded edges?
- Eyelets are useful for mounting banners on fences, railings and structures. Welded edges can help improve stability for outdoor use, especially where the banner is tensioned.
- How should I prepare artwork for banner printing?
- Use the file preparation requirements provided for the selected product. In general, keep important content inside safe margins, include bleed where required and make sure text remains readable at the intended viewing distance.
